ADAS Market Estimated to Exhibit 9.6% CAGR through 2032
In the coming years, automotive industry is about to witness major changes in terms of innovation and advancement in technology employed in the vehicles and ADASa will be a crucial part of this transition. Though ADAS (Advanced Driver Assistance Systems) is no more a new technology, disrupting the automotive industry in general, yet the penetration of ADAS is significantly low in various countries. The adoption of ADAS highly varies from vehicle to vehicle and geographically as well. The range of ADAS (advanced driver assistance systems) is increasing with significant pace and not just since connected cars and autonomous driving has come increasingly to the fore of the automotive industry. Installation of ADAS has also gained pace in economic range passenger vehicles. Owing to the increasing demand for advanced features pertaining to safety and comfort in passenger and commercial vehicles, the global ADAS market is expected to witness significant growth during the forecast period.
ADAS Market: Dynamics
Passenger car sales
has witnessed substantial growth in the past decade. Attractive schemes and
discounts attract customers to opt for premium segment vehicles as well. The
luxury cars segment is one of the key end users of ADAS. Thus, luxury car sales
across the globe are expected to have a positive impact on the target market
during the forecast period. ADAS are also being installed in SUVs and sedan
passenger cars. ADAS such as Electronic Stability Control (ESC) systems are
preferably installed in various SUVs to manage unexpected events, or driving on
wet or icy roadways. Increasing installation of ADAS in mid-range vehicles is
expected to directly impact the growth of the ADAS market during the forecast
period.
The growing mining
and construction sector across the globe has augmented the demand for heavy
commercial vehicles. Truck Fleet owners and operators are investing in performance
upgrades to improve fuel efficiency and driving comfort. ADAS such as adaptive
cruise control (ACC), autonomous emergency braking (AEB) and lane keeping
assist (LKA) are improving the business case for commercial vehicles. Truck
platooning is anticipated to be one of the next technologies to commercialize
in this space. For truck platooning, automated driving support and connectivity
technology will be required. This in turn will increase theADAS penetration in
trucks and subsequently will drive the global ADAS market growth.
Vehicle and
occupants’ safety is a prime factor considered while installing ADAS in the
vehicle. Increasing concerns regarding safety pertaining to pedestrians,
cyclists, and animals are also increasing the demand for installation of
advances driving features such as ABS and collision avoidance systems, lane
departure systems, etc. If all vehicles are equipped with the ADAS technology,
reduction in road crashes is anticipated. Government regulations and
initiatives will play a vital role in achieving this target. Such regulations
will have a significant impact on the growth of ADAS market during the forecast
period.
Market introduction
of ADAS is facing three primary challenges which are impeding its penetration –
consumer awareness & understanding, pricing and safety concerns. Lack
of awareness could hamper the market of ADAS. Further, vehicles fitted with
advanced driver assistance systems cost relatively higher than conventional vehicles.
Subsequently, the number of consumers in developing countries and nations with
low per capita GDP are relatively lower than developed countries. Additionally,
lack of technological advancements in the several countries will decelerate the
growth of the ADAS in those region
ADAS Market: Regional Outlook
Global ADAS market
is anticipated to witness healthy growth in the coming years. Growth
attributing factors includes implementation of stringent regulations by various
government concerning active as well as passive safety, increasing demand for
comfort and luxurious features for occupants and falling prices of ADAS.
Developed regions including Europe and North America are anticipated to account
for a prominent market share due to significant presence of global
manufacturers of ADAS. Moreover, stringent regulations for driving safety in
Europe and North America are boosting the ADAS market growth. Countries such as
India, China, Russia, Brazil are anticipated to gain significant pace in the
adoption of ADAS.
ADAS Market: Key Participants
Examples of some of
the market participants identified across the value chain of the global ADAS
market include:
·
Continental AG
·
Autoliv Inc
·
Valeo SA
·
Denso Corporation
·
Robert Bosch GmbH
·
Delphi Automotive
·
Magna International Inc
Why Future Market Insights?
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• Detailed insights of market segments and sub-segments for historical as well
as forecast period
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keyword market
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lined up in upcoming years
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